Financial giants have made a conspicuous bearish move on Zeta Global Holdings. Our analysis of options history for Zeta Global Holdings (NYSE:ZETA) revealed 9 unusual trades.
Delving into the details, we found 22% of traders were bullish, while 55% showed bearish tendencies. Out of all the trades we spotted, 4 were puts, with a value of $479,876, and 5 were calls, valued at $199,206.
What's The Price Target?
After evaluating the trading volumes and Open Interest, it's evident that the major market movers are focusing on a price band between $20.0 and $30.0 for Zeta Global Holdings, spanning the last three months.
Insights into Volume & Open Interest
Examining the volume and open interest provides crucial insights into stock research. This information is key in gauging liquidity and interest levels for Zeta Global Holdings's options at certain strike prices. Below, we present a snapshot of the trends in volume and open interest for calls and puts across Zeta Global Holdings's significant trades, within a strike price range of $20.0 to $30.0, over the past month.
Zeta Global Holdings Option Activity Analysis: Last 30 Days
Largest Options Trades Observed:
| Symbol | PUT/CALL | Trade Type | Sentiment | Exp. Date | Ask | Bid | Price | Strike Price | Total Trade Price | Open Interest | Volume |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ZETA | PUT | SWEEP | BEARISH | 01/16/26 | $6.8 | $6.7 | $6.79 | $25.00 | $163.1K | 1.5K | 440 |
| ZETA | PUT | TRADE | BEARISH | 03/20/26 | $5.5 | $5.4 | $5.5 | $22.50 | $148.5K | 60 | 470 |
| ZETA | PUT | TRADE | BULLISH | 01/16/26 | $7.0 | $6.8 | $6.8 | $25.00 | $136.0K | 1.5K | 200 |
| ZETA | CALL | SWEEP | BEARISH | 03/20/26 | $1.35 | $1.1 | $1.15 | $30.00 | $54.4K | 256 | 470 |
| ZETA | CALL | SWEEP | BEARISH | 10/17/25 | $0.7 | $0.6 | $0.6 | $22.50 | $52.6K | 9.8K | 1.5K |
About Zeta Global Holdings
Zeta Global Holdings Corp is an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software. It serves enterprise customers across multiple industries, including financial services, insurance, telecommunications, automotive, travel and hospitality, and retail. Its Zeta Marketing Platform, or ZMP, is an omnichannel marketing platform with identity data at its core. The ZMP can analyze billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing.
Having examined the options trading patterns of Zeta Global Holdings, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance
Current Position of Zeta Global Holdings
- With a trading volume of 3,584,059, the price of ZETA is up by 1.66%, reaching $18.99.
- Current RSI values indicate that the stock is may be approaching overbought.
- Next earnings report is scheduled for 66 days from now.
Expert Opinions on Zeta Global Holdings
1 market experts have recently issued ratings for this stock, with a consensus target price of $18.0.
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20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. Click here for access. * Consistent in their evaluation, an analyst from Goldman Sachs keeps a Neutral rating on Zeta Global Holdings with a target price of $18.
Trading options involves greater risks but also offers the potential for higher profits. Savvy traders mitigate these risks through ongoing education, strategic trade adjustments, utilizing various indicators, and staying attuned to market dynamics. Keep up with the latest options trades for Zeta Global Holdings with Benzinga Pro for real-time alerts.
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