Netflix, DreamWorks Unveil First-Ever Netflix Original Series for Kids

Netflix, Inc. (Nasdaq: NFLX) andDreamWorks Animation SKG, Inc. (Nasdaq: DWA) today announced they will createthe first ever Netflix Original Series for kids.  Based on thehighly-anticipated DreamWorks Animation movie Turbo, premiering in theatersthis summer, the Netflix series Turbo: F.A.S.T. (Fast Action Stunt Team)debuts exclusively this December in the United States and across the globe inthe 40 countries where Netflix offers its service."Families love Netflix, so creating an original series for kids was a naturalfor us. And we're doing it in a big way by adapting Turbo, this year'sDreamWorks Animation summer tentpole movie," said Ted Sarandos, Chief ContentOfficer of Netflix. "DreamWorks Animation has a long track record of creatingincredibly successful characters and stories that delight people of all ages.We're thrilled to add Turbo the series as well as all new DreamWorks Animationfilms, starting with their 2013 slate, to Netflix.""Netflix boasts one of the largest and fastest-growing audiences in kidstelevision. They pioneered a new model for TV dramas with House of Cards, andnow together, we're doing the same thing with kids' programming," saidDreamWorks Animation's Chief ExecutiveOfficer, Jeffrey Katzenberg.  "DreamWorks is thrilled to be part of thetelevision revolution."DreamWorks Animation's Turbo is a high velocity 3D comedy about an ordinarysnail who dares to dream big – and fast.  After a freak accident miraculouslygives him the power of super-speed, Turbo kicks his dreaming into overdriveand embarks on an extraordinary journey to achieve the seeminglyimpossible: competing in the Indianapolis 500.  The film, which stars RyanReynolds, Paul Giamatti, Michael Pena, Luis Guzman, Bill Hader, RichardJenkins, Ken Jeong, Michelle Rodriguez, Maya Rudolph, Ben Schwartz, KurtwoodSmith, Snoop Lion and Samuel L. Jackson, comes to theaters on July 19, 2013.Turbo's pursuit of racing greatness continues in Turbo: F.A.S.T.: an episodicanimated television series that picks up where the feature film leaves off. It showcases the world-traveling exploits of our snail hero and histricked-out racing crew as they master outrageous new stunts and challenge anyvillain unlucky enough to cross their path.In addition to the original TV series Turbo: F.A.S.T., new DreamWorksAnimation feature titles will be made available for Netflix members in theU.S. to watch beginning with the studio's 2013 film line-up.In 2012, Netflix members streamed more than 2 billion hours of kids content. Always commercial free, the content in the kids section of Netflix was curatedin conjunction with ratings and reviews from Common Sense Media, a leadingnon-profit organization that provides independent, trustworthy ratings,reviews and information to help parents make great media choices.  In additionto character-based selections, the service displays rows of TV shows andmovies organized by easy-to-understand genres such as superheroes, princesses,dinosaurs and girl power. The unique Netflix technology provides each memberwith a personalized experience based on preferences and favorites.