Avis Budget Group Inc was founded in 1946. It provides vehicle rental and car sharing services in North America, Europe, Australia, New Zealand and certain other regions it serve. It categorizes its operations into three reporting segments; North America, International and Truck Rental. North America provides car rentals in the United States and vehicle rentals in Canada, as well as ancillary products and services, and operates the Company's Zipcar car sharing business. International, provides and licenses the Company's brands to third parties for vehicle rentals and ancillary products and services mainly in Europe, the Middle East, Africa, Asia, South America, Central America, the Caribbean, Australia and New Zealand. Truck Rental, provides truck rentals and ancillary products and services to consumers and commercial users in the United States. The Company and its licensees operate the Avis and Budget brands in approximately 175 countries. The Company's brands include Avis, Budget, Budget Truck and Zipcar. It supports its Avis, Budget, Budget Truck, Zipcar and other brands through a range of marketing channels and campaigns, including traditional media, such as television, radio and print advertising, as well as Internet and email marketing and wireless mobile device applications. The car rental and car sharing operations compete with Enterprise Holdings, Inc., which operates the Enterprise, National and Alamo car rental brands; Europcar Group; Hertz Global Holdings, Inc., which operates the Hertz, Dollar and Thrifty brands; and Sixt AG. It also competes with smaller regional car rental and car sharing companies. Its truck rental operations compete with U-Haul International, Inc., Penske Truck Leasing Corporation, Ryder Systems, Inc., and Enterprise as well as other smaller regional companies. The Company is subject to various laws and regulations in the United States and internationally.