Avis Budget Group Inc was founded in 1946. It provides vehicle rental and car sharing services in North America, Europe, Australia, New Zealand and certain other regions it serve. It categorizes its operations into two reporting segments; Americas and International. Americas segment provides and licenses the Company's brands to third parties for vehicle rentals and ancillary products and services in North America, South America, Central America and the Caribbean, and operates the Company's car sharing business in certain of these markets. The International segment provides and licenses the Company's brands to third parties for vehicle rentals and ancillary products and services in Europe, the Middle East, Africa, Asia, Australia and New Zealand, and operates the Company's car sharing business in certain of these markets. The Company's brands include Avis, Budget, Budget Truck and Zipcar. It supports its Avis, Budget, Budget Truck, Zipcar and other brands through a range of marketing channels and campaigns, including traditional media, such as television, radio and print advertising, as well as Internet and email marketing and wireless mobile device applications. The car rental and car sharing operations compete with Enterprise Holdings, Inc., which operates the Enterprise, National and Alamo car rental brands; Europcar Group; Hertz Global Holdings, Inc., which operates the Hertz, Dollar and Thrifty brands; and Sixt AG. It also competes with smaller regional car rental and car sharing companies. Its truck rental operations compete with U-Haul International, Inc., Penske Truck Leasing Corporation, Ryder Systems, Inc., and Enterprise as well as other smaller regional companies. The Company is subject to various laws and regulations in the United States and internationally.