GoPro Inc was incorporated as Woodman Labs, Inc. in California on February 14, 2004. The Company changed its name to GoPro, Inc in February 2014. The Company completed its initial public offering of Class A common stock on July 1, 2014. The Company develops hardware and software solutions to alleviate consumer pain points associated with capturing, managing, sharing and enjoying engaging content. The Company produces mountable and wearable cameras and accessories, referred as capture devices. The Company operates in geographical regions of the Americas, Asia Pacific (APAC) and Europe, Middle East and Africa (EMEA). The Company's product line includes Cameras, Premium accessories, Mounts, Other accessories, Software including GoPro Studio, and GoPro App. Its cameras include HERO line of capture devices including HERO2 camera, HERO3 camera, HERO3+ camera, and the HERO4 and HERO cameras. Its premium accessories include the Battery BacPac, Smart Remote and LCD Touch BacPac. Its Mounts product is designed to enable consumers to capture content while engaged in other activities. It includes equipment-based mounts, such as the helmet, handlebar, roll bar, as well as grip and tripod mounts. Its other accessories include spare batteries, charging accessories, cables to connect GoPro cameras to television monitors, video transmitters and external microphones, flotation devices, dive filters, anti-fogging solutions and accessories for the Smart Remote. Its software application includes GoPro App & GoPro Studio. The GoPro App enables customers to wirelessly manage and share content from its HERO capture devices. Its remote control solutions and its seamless integration with mobile devices via the GoPro App, enable engaging self-capture during virtually any activity. GoPro Studio enables its customers to edit simple or complex videos and create videos from time-lapse photo sequences. GoPro Studio and the GoPro App facilitate the posting of photos and videos directly to social networks and content platforms, including Facebook, Instagram, Twitter, Vimeo and YouTube. The Company's products are sold through retailers, wholesale distributors and on the Company's website. The Company sells its products approximately through more than 25,000 retailers in over 100 countries directly and through distributors. The Company competes against camera manufacturers including Canon Inc., Nikon Corporation, Olympus Corporation, Polaroid Holding Corporation and Vivitar Corporation, and electronics companies including JVC Kenwood Corporation, Panasonic Corporation, Samsung Electronics Co., Sony Corporation and Toshiba Corporation. Its registered trademark include GOPRO, HERO, BACPAC" and CINEFORM.