Bazaarvoice Inc was incorporated in the State of Delaware in May 2005. The Company powers a network that connects brands and retailers to the authentic voices of people where shopping is done. The Company's technology platform collects and displays ratings and reviews, questions and answers and stories from customers along with visual commerce capabilities that collectively amplify the voices of the consumers into the shopping experience before, during and after a purchase. The Company helps clients leverage social data derived from online consumer-generated content to increase sales, acquire new customers, improve marketing effectiveness, enhance consumer engagement across channels, increase success of new product launches, improve existing products and services, effectively scale customer support, decrease product returns and enable retailers to launch and manage on-site advertising solutions and site monetization strategies. Its solutions are provided via a Software as a Service ("SaaS") platform, enable clients to capture and display consumer-generated content, such as online ratings and reviews, about specific products and services; channel consumer-generated content into all the places where it will influence a purchase both within and outside its network; and use business insights so they can act on what consumers want. The Company's platform is Bazaarvoice Conversations Platform. Bazaarvoice Connections Solutions include Bazaarvoice Loca, Bazaarvoice Curations, and Bazaarvoice Media. Its geographical areas include Americas, EMEA and Other.