Sysorex Signs Hearst Corporation to New 3-Year Deal

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Big data analytics and solutions provider Sysorex
SYRX
today announced that Hearst Corporation has signed a three-year renewal for Sysorex's Shoom eTearsheets, an advertising proof-of-publication and competitive analysis service for newspaper publishers. It is the third time Hearst, which owns 15 daily and 34 weekly newspapers, including the Houston Chronicle, San Francisco Chronicle, San Antonio Express-News and Albany Times Union, has renewed its Shoom services contract. "As one of the premiere newspaper publishers in the nation, Hearst places a great deal of emphasis on providing its advertisers with the best services and solutions possible," said Michael Lynch, Executive Vice President of Sysorex's Shoom unit. "We are very pleased that it once again selected Shoom solutions to fulfill its customer needs." Shoom eTearsheets is a software-as-a-service big data platform that provides proof-of-publication, ad archive and competitive market analysis to more than 250,000 advertisers and 11,000 agencies. eTearsheets allows newspapers and advertisers to search more than 95 million ads across 41 categories for competitive insight and analysis on ad rates, reach and other important metrics. "Hearst's three year renewal of our Shoom eTearsheets is further validation of Sysorex's long term strategy to focus on delivering business analytics and cloud-based services to industries that depend on data-driven insights to maintain a competitive edge," said Sysorex CEO, Nadir Ali. "In the future we anticipate customers using a combination of our products and services including Shoom, our AirPatrol location-based technology and our LightMiner Data Analytics suite."
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