Reed's, Inc. Announces Distribution Expansion With Wonderland Distributing Co.

Reed's, Inc. (NYSE MKT: REED), maker of the top-selling sodas in natural food stores nationwide, announced today that it has partnered with Wonderland Distributing Co. in Northern California for distribution of Reed's Ginger Brews and Virgil's sodas throughout Siskiyou County. Wonderland Distributing Co. was founded 65 years ago and currently represents an extensive portfolio of brands including headliners Miller Coors, Heineken, Guinness and Gallo wine and spirits, along with craft brews including Lost Coast, Eel River, Mendocino and Dogfish Head. Neal Cohane, Senior Vice President of Sales and Marketing for Reed's, stated, "Distribution is always the most challenging aspect of beverage sales. Partnering with distributor strongholds in a region is the key to closing voids at a steady pace and increasing the national footprint of our brands. We are eager to expand our brand presence with Wonderland in the Northern California region." Rich Vanni, Manager of Wonderland Distributing Co., commented, "We have been looking for more natural products that are a great fit with our area of the country. The Reed's and Virgil's brands are the lead items in our continued efforts to meet the demand of retailers catering to natural food enthusiasts. Our company prides itself on consistent service and distribution, and we expect to significantly increase consumer exposure of Reed's and Virgil's in Northern California."