comScore Reports $44.3B in Q1 2012 U.S. Retail E-Commerce Spending; Up 17% vs. Year Ago

comScore, Inc. SCOR showing that online retail spending reached $44.3 billion for the quarter, up 17 percent versus year ago. This represents the tenth consecutive quarter of positive year-over-year growth and sixth consecutive quarter of double-digit growth. Other highlights from Q1 2012 include: The top-performing online product categories were: Digital Content & Subscriptions, Computer Software, Consumer Electronics, Jewelry & Watches and Event Tickets. Each category grew at least 17 percent vs. year ago. 48.8 percent of e-commerce transactions included free shipping, the highest percentage for a quarter on record outside of the holiday season. Only Q4 2011 (51.8 percent) and Q4 2010 (49.3 percent) have been higher overall. According to comScore's Q1 2012 Retail survey, 38 percent of tablet owners have made a purchase on their devices within the past month. Apparel was the most popular category for purchase among tablet shoppers.
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