FICO Acquires Entiera; Terms Not Disclosed
FICO (NYSE: FICO), the leading provider of analytics and decision management technology, today announced it has acquired Entiera Inc., an innovative provider of customer dialogue management solutions based in Denver. Combining FICO's industry-leading predictive analytics with Entiera's SaaS-delivered, multi-channel campaign management platform will give marketers an unmatched solution for customer-centric 1:1 marketing.
The transaction has closed, and terms are not being disclosed.
© 2014 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.