Market Overview

comScore Releases January U.S. Search Engine Rankings; Google Sites Leading

comScore, Inc. (NASDAQ: SCOR) today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in January with 66.2 percent of search queries conducted.

Google Sites (NASDAQ: GOOG) led the U.S. explicit core search market in January with 66.2 percent market share (up 0.3 percentage points), followed by Microsoft Sites (NASDAQ: MSFT) with 15.2 percent (up 0.1 percentage points) and Yahoo! Sites (NASDAQ: YHOO) with 14.1 percent. Ask Network accounted for 3.0 percent of explicit core searches, followed by AOL, Inc. (NYSE: AOL) with 1.6 percent.

17.8 billion explicit core searches were conducted in January, with Google Sites ranking first with 11.8 billion. Microsoft Sites ranked second with 2.7 billion searches, followed by Yahoo! Sites with 2.5 billion, Ask Network with 527 million and AOL, Inc. with 277 million.

Google Sites accounted for 66.2 percent of total core search queries conducted (up 0.1 percentage points), followed by Yahoo! Sites with 16.0 percent and Microsoft Sites with 13.8 percent. Ask Network comprised 2.6 percent of total search queries, followed by AOL, Inc. with 1.4 percent.

Americans conducted nearly 20 billion total core search queries in January. Google Sites ranked first with 13.2 billion searches, followed by Yahoo! Sites with 3.2 billion and Microsoft Sites with 2.8 billion.

Posted-In: News Tech

 

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