Facebook FB is down 2 percent this week.
On one hand, CEO Mark Zuckerberg agreed to meet with conservative leaders to address allegations that the site has a political bias. A former Facebook employee and prominent conservative figures have publicly argued that the social media site intentionally left “conservative political stories” out of its trending topics list and newsfeed.
Over the weekend, the New York Post reported Facebook is working on a service that could compete with Alphabet Inc GOOGL GOOG's YouTube platform. The company confirmed it's developing a new product called Slideshow, which includes music partners such as Warner Music Group. The Wall Street Journal said on Monday that Facebook would start selling video ads on behalf of other companies.
On Tuesday, Axiom's Victory Anthony looked into the article, which says that the social media giant will start selling video ads “such as ‘in-stream’ and ‘in-article’ across third-party websites and Apps, and alongside Instant articles within the Facebook platform, a move that has been reported on in the press in the past.”
The expert pointed out this move would be a “clear positive,” given that it “should expand the addressable inventory for Facebook.”
Separately, Anthony pointed out that “Digiday is reporting that 85% of videos on Facebook are viewed in silence.”
Axiom maintains a Buy rating on shares of Facebook.
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