Podcast: Former CEO Of The First Cannabis Unicorn Spills Industry Secrets, Shares Insights On Revolutionizing The Space


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In the latest episode of The Hoban Minute, a popular cannabis-focused podcast hosted by industry experts Bob Hoban and Xavier Jaillet, listeners are treated to an engaging conversation with Adam Bierman, former CEO of MedMen (OTC: MMNFF) and prominent cannabis advocate.

MedMen, a trailblazing company in the cannabis space, gained significant attention as the industry's first unicorn. The episode provides valuable insights into Bierman's time at the company, the current state of the cannabis industry, and essential advice for operators navigating this rapidly evolving market.

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Bierman candidly discusses his tenure at MedMen, emphasizing the importance of staying true to one's core values despite facing criticism from various segments of society. The former CEO also shares his thoughts on the current retail cannabis experience and how MedMen aimed to change public perception by offering welcoming, clean, and aesthetically pleasing storefronts that consumers could be proud to visit.

Throughout the conversation, Bierman highlights the need for innovation in the cannabis industry, particularly in light of its ever-changing landscape. He urges operators to embrace change and continue developing novel solutions to stay ahead of the curve. For a deeper dive into Bierman's experience with MedMen, listeners are encouraged to check out his exclusive interview with Benzinga from January 2022.

Read: Fmr. MedMen CEO Adam Bierman Breaks The Silence: 'We Were Doing Things For The First Time, Inevitably Pissing People Off'

Listen on PodConx.

The Hoban Minute has established itself as a valuable resource for both U.S. and international audiences, offering a crash-course MBA in cannabis through its informative discussions with top executives, artists, and consultants from the global cannabis industry. By connecting with a wide network of professionals and providing a diverse range of perspectives, the podcast aims to offer listeners an in-depth understanding of the multifaceted cannabis, hemp, and marijuana markets worldwide.

Listeners can look forward to more insider interviews and industry updates in future episodes, as Bob Hoban and Xavier Jaillet continue to explore the complex and dynamic world of cannabis.

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Crypto Whales Are Loading Up — Are You?

New research shows the biggest crypto buyers are back. And this time? They could hold for the possibility that Bitcoin will surpass $100,000 in 2024. You don’t want to miss the next massive crypto bull run like we saw in 2020 and 2021. To know exactly what’s going on and what to buy… Get Access To Benzinga’s Best Crypto Research and Investments For Only $1.


Posted In: CannabisExclusivesMarketsInterviewAdam Biermanbob hobanThe Hoban Minute