Love Oprah? Buy The Stock (DISCA, DISCB, DISCK)

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As everyone knows, Oprah left network television. But Oprah still lives, and you can still buy the stock if you still love Oprah, and... who doesn't love Oprah! With all of the pomp and circumstance you would expect from one of the world's most popular celebrities, she made her grand exit from Disney-owned
DIS
ABC television stations on September 9, 2010. She wasn't finished, however, with famously-announced plans to launch her own cable network within a few months. Quickly delivering on her promise - at precisely high noon on New Years Day 2011 - Oprah debuted on her own cable network, creatively titled the Oprah Winfrey Network. The launch had a healthy reception in the homes of American women, with
the Wall Street Journal reporting
that at its peak Saturday night, the Oprah Winfrey Network was among the top-three cable channels for female viewers between the ages of 25 and 54. With Oprah's long history of success, her stature as the world's most influential woman, and her massively successful Harpo Productions company, how can you invest in Oprah's continued success? Well, you can buy her network partner's stock: Discovery Communications
DISCADISCBDISCK
. Discovery Communications is a 50:50 partner alongside Oprah Winfrey in the cable network Oprah Winfrey Network. Discovery Communications is betting that many of the former seven million viewers of Oprah's network show will continue to be cable viewers in 2011 and beyond. So far, the show has converted many of these viewers to cable, although full results have yet to be seen. Of the three NASDAQ tickers for Discovery Communications, DISCA has the largest average daily volume and is the Series A shares, so this might be the most liquid and appropriate option for most investors. Nevertheless, neither Benzinga nor its staff recommend that you buy, sell, or hold any security. We do not offer investment advice, personalized or otherwise. Benzinga recommends that your own due diligence and consult a certified financial professional for personalized advice about your financial situation.
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