POTTERY BARN DEBUTS NEW STORE DESIGN AT SOUTH COAST PLAZA

COSTA MESA, Calif.--(BUSINESS WIRE)--

Pottery Barn, a member of the Williams-Sonoma, Inc. WSM portfolio of brands, today opened its redesigned store at South Coast Plaza in Costa Mesa, California. The 17,293 square foot store is influenced by the Spanish Mediterranean architecture found throughout Orange County, blending traditional and contemporary elements to create a refined and relaxed environment that embodies the Pottery Barn lifestyle.

The store features grand-scale steel framed windows and rustic wood barn doors with hand-forged metal accents that open into a warm and bright interior. Inside, beams made of reclaimed cedar and shelves made of oak salvaged from old barns add character while concrete and brick walls add texture through the use of mixed materials. As part of Pottery Barn's commitment to sustainability, the store features LED lighting to reduce energy consumption and low VOC paints to reduce toxins.

Additionally, an expanded Design Studio offers new tools and resources to assist customers in visualizing and customizing interior design and home furnishings projects. In-store and in-home design consultations with expert Design Specialists are always free and, for a small fee, in-home installation services - which include room painting, drape installation, gallery wall hanging and more - are also available.

"South Coast Plaza is the second installment of our new store design and showcases our inviting and timeless home furnishings and décor in a refreshing new light," said Laura Alber, President and Chief Executive Officer, Williams-Sonoma, Inc. "This exciting update provides an opportunity to create a localized store experience that encourages a sense of discovery, makes shopping easy and fun, and offers tailored services to help our customers create their dream homes."

To celebrate the opening, Pottery Barn will be hosting a pre-opening celebration on Thursday, August 11^th with LA-based blogger, author, and tastemaker, Anne Sage. Open to the public from 6pm-8pm, guests will enjoy light bites, beverages, a DIY floral station from BloomThat, as well as have the opportunity to mingle with Anne, who will be sharing her design tips for creating a serene and swoon-worthy sanctuary at home. Additional store opening activities include a sweepstakes offering local customers a chance to win a $1,000 gift card and special opening weekend events from Friday August 12^th – Sunday, August 14^th, including succulent arranging workshops, floral arranging demonstrations, decorating classes and tastings from Williams-Sonoma. For sweepstakes rules please visit potterybarn.com/SouthCoastSweeps.

For up-to-date information on in-store promotions and events, customers are encouraged to follow the store on Instagram @potterybarn_southcoastplaza, Pottery Barn South Coast Plaza is open Monday – Friday 10 a.m. – 9 p.m., Saturday, 10 a.m. – 8 p.m. and Sunday 11 a.m. – 6:30 p.m. The store's address is 3333 Bear St #150, Costa Mesa, CA 92626, and the phone number is 714.966.2482.

ABOUT POTTERY BARN

Pottery Barn, a member of the Williams-Sonoma, Inc. portfolio of brands, is a premier specialty retailer for casual, comfortable and stylish home furnishings. Key product categories include furniture, bedding, bath, rugs, window treatments, tabletop, lighting and decorative accessories. Nearly all Pottery Barn products are designed in house and are exclusive to its catalogs, stores and website. Pottery Barn currently has 200 retail stores in the United States, Canada and Australia and unaffiliated franchisees that operate stores in the Middle East and the Philippines, as well as an ecommerce site at www.potterybarn.com. Pottery Barn provides complimentary design services and a comprehensive gift registry program for weddings and other special events. Pottery Barn now offers products for all life stages and every room in the home through Pottery Barn, Pottery Barn Bed and Bath, Pottery Barn Kids, and PBteen. The company is headquartered in San Francisco, California.

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