Dollar Thrifty expands its car rental network in Germany

LONDON, Jan. 6, 2015 /PRNewswire/ -- Dollar Thrifty Automotive Group (DTAG), part of The Hertz Corporation HTZ, has expanded its existing network in Germany with 116 additional locations throughout the country. The new branches began operating in major German destinations as of January 1, 2015.

The recently launched Dollar Thrifty airport and downtown branches enlarge the brands' existing network in some of the most important German destinations such as Berlin, Dusseldorf, Frankfurt, Cologne and Munich. Car rental customers in these cities can now benefit from a larger, modern fleet and attractive offers. Additionally new locations have been opened across popular German tourist destinations such as Dresden and Nuremberg.

Tom Kelley, Vice President, Dollar Thrifty International, said: "Since the beginning of 2013, the international growth strategy of Dollar and Thrifty has been focused on the most important destinations in Europe. So far, we have added over 320 Dollar Thrifty dual-branded locations in Europe, enlarging our DTAG's global network of more than 1700 branches, to better cater to our customers' mobility needs. Our expansion in Germany translates into more options for those who seek convenience, great value and the trust of a global brand in the country." 

Rafael Girona, Managing Director, Hertz Germany, added: "Integrating Dollar Thrifty to our corporate network in Germany - the largest car rental market in Europe and one of the most important outbound markets in the world - is a key step towards the consolidation of Dollar and Thrifty as global brands. Additionally, with the expansion of Dollar Thrifty's presence across the country we are broadening our offering to satisfy new customers with more value oriented requirements."

Since February 2013, when DTAG announced its expansion in Europe through openings in Belgium, France, Luxemburg, Netherlands and Spain, the brands continued to grow their presence in the continent. Dollar Thrifty is currently also operating in Austria, Greece, the Balearics Islands, Portugal and Switzerland with further expansion planned for 2015.

ABOUT HERTZ
Hertz operates the Hertz, Dollar, Thrifty and Firefly car rental brands in more than 11,000 corporate and licensee locations throughout 140 countries in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the largest worldwide airport general use car rental company with more than 1,700 airport locations in the U.S. and more than 1,300 airport locations internationally. Product and service initiatives such as Hertz Gold Plus Rewards, NeverLost®, Carfirmations, Mobile Wi-Fi and unique vehicles offered through the Adrenaline, Dream, Family, Fun, Green and Prestige Collections set Hertz apart from the competition. Additionally, Hertz owns the vehicle leasing and fleet management leader Donlen Corporation, operates the Hertz 24/7 hourly car rental business and sells vehicles through its Rent2Buy program. The company also owns Hertz Equipment Rental Corporation (HERC), one of the largest equipment rental businesses with more than 355 locations worldwide offering a diverse line of equipment and tools for rent and sale. HERC primarily serves the construction, industrial, oil, gas, entertainment and government sectors. For more information about Hertz, visit: www.hertz.com.

Hertz Press Contacts

Evelin Imperatrice
Hertz International
T: +44 1895 553 695
E: eimperatrice@hertz.com

Murray Wardrop
Ketchum
T: +44 (0) 207 611 3596
E: murray.wardrop@ketchum.com

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SOURCE The Hertz Corporation