Humana Launches Points of Care to Support Medicare Advantage Members in Managing Health

LOUISVILLE, Ky.--(BUSINESS WIRE)--

More than 2.9 million Humana Medicare Advantage members and their family and friends now have access to HumanaPointsofCare.com, a new online destination from Humana Inc. HUM, one of the nation's leading health and well-being companies.

Humana Points of Care offers a variety of comprehensive health and education tools to assist Humana Medicare Advantage members nationwide and provide support and resources for their family and friends which today account for approximately 65.7 million unpaid caregivers in the United Statesⁱ.

“Humana Points of Care enables Medicare members and their circle of support to maintain a sense of community on their journey to achieving optimal health,” said Humana At Home Director of Product Development Wendy Rodkey. “With the demand for caregiving expected to increase as the population ages, it's important to provide easily accessible and practical resources to help those who juggle the responsibility of assisting a loved one, as well as providing tools to help the patient stay in control of their health.”

According to a study published by the Pew Research Center in January 2014, three out of five adults ages 65 and up use the internet and more than 70 percent go online every day. With three out of four survey respondents reporting communication with family and friends and more than half reporting access to health information as their motivation to go onlineⁱⁱ, this portal meets the needs of members who are looking to manage their condition and improve their health and well-being.

Members can sign up at HumanaPointsofCare.com and log in with their MyHumana username and password. Once registration is complete, they can invite anyone assisting with their care – including family, friends, providers and their assigned Humana care or case managers – via email to the secure site. HumanaPointsofCare.com is available to members for no additional cost.

HumanaPointsofCare.com allows users to conduct customized searches, learn about conditions from credible sources and share resources conveniently in one online destination via four key sections:

• Community Resource Directory: A guide featuring national and community-based resources, such as support groups, medication assistance programs and local transportation options, aiming to inform and educate members. Users can search by their city to quickly find options in their local area.
• Care Library: Allows Humana Medicare members and their family and friends to learn about specific health conditions and share articles that will enable them to make better decisions about their health. New articles, available in English and Spanish, are frequently being added to the library to ensure it's up to date with the latest research.
• Care Circle: Enables Humana Medicare members to send an email invitation asking family, friends and other members of their care team to join their virtual community. Once invited, the Care Circle provides access to the member's information, letting them virtually flag relevant news and resources and share personal updates.
• Caregiver Support: Provides educational tools and tips to family and friends to assist them with finances and legal needs of home and hospice care improving their loved one's quality of life.

“This online destination is a valuable tool for members and an equally important resource for friend and family caregivers who are dedicated to helping their loved ones,” said Rodkey. “This robust digital space is one of many ways Humana aims to help members and their caregivers on their journey to achieve the best health outcome possible.”

HumanaPointsofCare.com is available to current Humana Medicare members and will be accessible to 2015 plan enrollees beginning Jan. 1. For more information on the site or Humana's Medicare offerings, visit 1-800-457-4708 (TTY: 711).

About Humana

Humana Inc., headquartered in Louisville, Ky., is a leading health care company that offers a wide range of insurance products and health and wellness services that incorporate an integrated approach to lifelong well-being. By leveraging the strengths of its core businesses, Humana believes it can better explore opportunities for existing and emerging adjacencies in health care that can further enhance wellness opportunities for the millions of people across the nation with whom the company has relationships.

More information regarding Humana is available to investors via the Investor Relations page of the company's web site at www.humana.com, including copies of:

• Annual reports to stockholders;
• Securities and Exchange Commission filings;
• Most recent investor conference presentations;
• Quarterly earnings news releases;
• Replays of most recent earnings release conference calls;
• Calendar of events (including upcoming earnings conference call dates and times, as well as planned interaction with research analysts and institutional investors);
• Corporate Governance information.

ⁱ https://caregiver.org/selected-caregiver-statistics
ⁱⁱ http://www.pewinternet.org/2014/04/29/older-adults-and-technology/