Mindtree to Acquire Magnet 360; Terms Not Disclosed

Mindtree today announced that it has signed a definitive agreement to acquire Magnet 360, a Salesforce Platinum consulting partner. Magnet 360 brings strong expertise across Salesforce Sales, Service and Marketing Cloud implementations. Combined with Mindtree's established Salesforce practice, this acquisition positions the company for leadership in addressing the fast-growing cloud-based services market. With the acquisition of Magnet 360, Mindtree adds more than 100 certified Salesforce experts. This strengthens Mindtree's ongoing focus on delivering customer success by helping clients digitize their entire back-end value chains. "We are now seeing clients starting to invest heavily in digital transformation programs beyond just building the customer experience layer," said Krishnakumar Natarajan, CEO and MD, Mindtree. "This acquisition will strengthen our offerings in digitizing the value chain and building sense-and-respond systems." Headquartered in Minneapolis with offices in New York, Los Angeles and Chicago, Magnet 360 has been a Salesforce partner since 2004. Magnet 360 works with some of the world's largest companies across the full suite of Salesforce solutions such as CRM, branded sites and communities, social campaign strategy and management, and marketing automation. Salesforce Ventures See full press release