Apple Is A 'Frenemy,' Says Pandora Executive
Pandora Media Inc (NYSE: P)'s Chief Financial Officer Mike Herring on Tuesday told Fox Business Network that the streaming music service will "definitely" be included in Apple Inc. (NASDAQ: AAPL)'s CarPlay and integrated into the Apple Watch.
The report was picked up by the popular Apple blog, Mac Rumors who noted that Pandora told them in a statement last year that Apple was a "valued partner" despite being initially left out of Apple's CarPlay feature. The publication said that Pandora was exploring opportunities to expand its presence in the car in the future.
In fact, Herring told Fox Business Network that the companies have a "frenemy kind of relationship," likely attributed to the similarities of Pandora's streaming music service and Apple's iTunes Radio. On the other hand, Pandora owes part of its success to the popularity of its iPhone app.
MacRumors noted that Pandora's addition to available CarPlay apps would make it the fourth non-Apple owned music app available.
CarPlay is still largely limited to aftermarket in-dash systems as many auto manufacturers are still working on integrating the platform into their vehicles.
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