Sony's 'The Interview' Brings In $15 Million In 4 Days

Sony Corp (ADR) SNE reported Monday that “The Interview” earned over $15 million in its first four days of distribution.

“The movie, a farce about a plot to kill North Korea’s leader, was rented or purchased online more than 2 million times from Dec. 24 through Dec. 27, Sony Pictures Entertainment said in a statement today. Apple Inc. [AAPL] separately began offering the comedy on its iTunes Store today, expanding the online reach,” according to Bloomberg.

The movie was released in a limited number of theaters and online following threats from hackers.

Bloomberg noted that the film “has taken in about $2.8 million in box-office sales from 331 theaters since its release, Rentrak Corp., a market-research firm that tracks the movie business, said today. That includes about $1 million on Christmas Day.”
 

Sony stated that "The Interview" is its top online film to-date.

Sony Corp (ADR) closed at $21.27 Friday, down 0.26 percent.