Amazon's July Comp Growth Accelerates; Others See Slow Down

Amazon AMZN is the only major online retailer to post accelerating growth in July same-store sales, according to a monthly performance measure for the industry.

July same-store sales for Amazon grew more than 40 percent, up from 38 percent in June, according to data compiled by ChannelAdvisor.

In contrast, eBay's EBAY same-store sales growth slowed to 9.7 percent, from 12.3 percent in June.

Google's GOOG GOOGL shopping segment grew 40.8 percent, down from June's 47.8 growth.

ChannelAdvisor defines an online "store" as as one customer selling through a particular channel. eBay, Amazon, Google and other eCommerce businesses don't typically use the measure.

ChannelAdvisor said total U.S. online sales grew 13 percent last month.

"July started the third quarter with strong results for most of the channels we track," Chief Executive Scot Wingo said. "As we get into Back to School Season in August and September, we'll have our first view on how Holiday 2014 is setting up."

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