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Men look for love and business, while women want entertainment and self-help -- on social media, that is.

A new infographic from Finances Online shows that 13 percent of men use social media for dating, while only seven percent of women do. But 65 percent of women do use social media to stay in touch with family and friends, as opposed to only 53 percent of men.

More women use Facebook (NASDAQ: FB), in particular, for viewing photos and videos, sharing things with many people at once and learning about ways to help others.

Related: Women Have A Bigger Social Media Presence Than Men

Men are more likely to scan coupons or QR codes, but women are more likely to follow a brand for deals. Different types of advertisements also stick with men and women more. Men like cars, sport and sexual themes. Women like sentimental, family-oriented and real-life situation themes.

Here is the full infographic:

women-social-media-infographic_1.jpg

Via Finances Online

Posted-In: Finances Online social media devices Social Media Marketing StrategiesGeneral Best of Benzinga

 

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