DG Announces Republic Project Now a Facebook Preferred Marketing Developer
DG (NASDAQ: DGIT) announced today that Republic Project, its cloud-based ad platform that enables agencies and brands to create, deliver and measure social and mobile rich media campaigns, is now a Facebook (NASDAQ: FB) Preferred Marketing Developer (PMD). Republic Project is part of a group of ad tech companies recognized to work with Facebook's paid media ecosystem and has been a PMD since December 2013. The Facebook PMD program recognizes companies that have developed technologies in one or more of the following specialty areas: Page management solutions, ads management solutions, services and platforms for building socially enabled integrations, and/or tools for Page Insights analysis. "As advertising campaigns are increasingly fragmented, digital and social are now critical channels to reach our audience," said Tam Alesi Bousquet, Digitas SVP of Media. "Using Republic Project enables us to attract users' attention in the prominent Facebook news feed and improve overall campaign performance."
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