Loading...
Loading...
Boyd Gaming Corporation
today provided the following statement regarding the December 2013 online
gaming data release by the New Jersey Division of Gaming Enforcement.
Keith Smith, President and Chief Executive Officer of Boyd Gaming, said:
"We are extremely encouraged by Borgata's performance during the first full
month of online wagering. While this is just one month of results, the
leadership position we have built at Borgata over the last decade has clearly
carried over to our online presence.
"When matching our online and land-based data bases, we found that 60 percent
of online casino customers had not been to Borgata in over a year, and over 75
percent had made fewer than two trips to Borgata in the past year. And on a
combined basis, online and land-based poker revenue at Borgata was up more
than 40 percent from our land-based play in December 2012. Clearly, online
gaming is complementary to our land-based business, not competitive.
"Having New Jersey's most trusted gaming brand has provided a solid foundation
for our successful online launch. Our network has attracted the largest pool
of players in the New Jersey online market, allowing us to offer our customers
a wide selection of games and table stakes at all times. This gives our
network a significant competitive advantage and positions us for further
success."
"We are confident that as we refine our marketing efforts, improve the
customer experience, and introduce our mobile product, we will further
strengthen our leading position in online gaming. We have significant room for
growth ahead of us."
"Boyd Gaming embraces online gaming and sees it as an important distribution
opportunity. The roll-out in New Jersey is a good first step, but we are
looking forward to opportunities in other markets as well. "
Commenting on Borgata's land-based operations, Smith said: "Results for our
land-based operations for December did not meet our expectations. However,
the shortfall was due to several short-term factors, including an unusually
low hold percentage and severe winter weather during two weekends. While we
are disappointed in the December results, we remain optimistic that the
positive momentum we have seen in recent months will continue in 2014."
Loading...
Loading...
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Posted In: News
Benzinga simplifies the market for smarter investing
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.
Join Now: Free!
Already a member?Sign in