Pandora P today announced
it will begin rolling out in-car advertising solutions this month. Major
national brands including BP, Ford Motor Company, State Farm®
and Taco Bell are on board to take advantage of the first-to-market
opportunity. Pandora, which today reported more than 76.2 million active
monthly listeners and more than 1.58 billion listening hours across all
platforms in December 2013, is currently available on nine out of the 10
best-selling passenger vehicles. More than 4 million unique users have
activated Pandora through a native integration across the 23 major auto
brands and 8 aftermarket manufacturers on the company's partner roster,
representing an increase of 244 percent from the same time last year.
See full press release
Market News and Data brought to you by Benzinga APIs© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Comments
Loading...
Benzinga simplifies the market for smarter investing
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.
Join Now: Free!
Already a member?Sign in