Mitek Names Scott Carter Chief Marketing Officer
Mitek (NASDAQ: MITK) today announced that Scott Carter has joined the company as Chief Marketing Officer. In this role, Carter is responsible for driving growth through the execution of new product and marketing initiatives for financial services, insurance, and other industries in which Mobile Imaging is becoming pivotal.
"Scott brings over twenty years of leadership experience in financial services, payments and related industries to Mitek in the newly created role of Chief Marketing Officer," said James DeBello, Mitek Systems president and CEO. "His expertise in crafting solutions to meet market needs combined with his deep understanding of risk management, analytics and big data will enable him to help Mitek increase revenue both domestically and internationally."
Prior to joining Mitek, Carter was Senior Vice President and Managing Director, Global Analytics and Fraud Solutions at Experian where he had responsibility for these P&Ls. In this role, he oversaw global functions including product management as well as executed organic and M&A growth strategies. He has also worked closely with strategic partners to optimize go-to-market effectiveness and build revenue.
"Mitek's mobile imaging solutions reduce friction for mobile users by using the camera