Hobbit Wins Weekend Box Office Battle Again
Rentrak (NASDAQ: RENT) today announced the worldwide weekend box office estimates for the weekend of December 23, 2012 as compiled by the company's Box Office Essentials™ and International Box Office Essentials theatrical measurement services.
As the trusted standard for all studio box office reporting, Rentrak provides intelligence into overnight theatre-level reporting across the global theatrical market. Coupled with the official reported data, studios are able to analyze admissions and gross results in over 50 territories using Rentrak's suite of products.
Rentrak's President of Theatrical Worldwide, Ron Giambra commented, "The Hobbit: An Unexpected Journey (NYSE: TWX) continues at No. 1 worldwide, with an estimated weekend gross of $128 million from 60 international markets. The worldwide cume now stands at $434 million."
The top-12 domestic weekend box office estimates listed in descending order, per data collected as of Sunday, December 23, 2012 are below.
Hobbit: An Unexpected Journey, The - Warner Bros. - $36.7M
Jack Reacher - Paramount - $15.6M
This Is 40 - Universal - $12.0M
Rise Of The Guardians - Paramount - $5.9M
Lincoln - Disney - $5.6M
Guilt Trip, The - Paramount