Synacor Launches Startpage for Lenovo PCs
Lenovo's startpage is where consumers access video, breaking news, games, social media and more, giving Lenovo an opportunity to market and monetize that content, as well as to strengthen Lenovo's customer relationships after the initial PC sale.
“Lenovo is dedicated to delivering exceptional value to our customers from the time they come to our website, when they purchase a PC and afterward through service and support,” said Sean Popen, director of global interactive marketing, Lenovo. “Synacor's startpage on Lenovo is one new way to deliver value-laden content like videos, games and social media.”
For Synacor, the Lenovo agreement marks the addition of another worldwide leader to Synacor's growing Consumer Electronics line of business.
“We're delighted to be working with Lenovo,” said Ron Frankel, Synacor CEO. “We're excited to have the