Market Overview

Time Warner Cable, Madison Square Garden Announces Long-Term Marketing Deal

Related TWC
AT&T Counts on Congress for DIRECTV Deal - Analyst Blog
Comcast Upped to Buy on Strong Cable Biz, Solid Q1 - Analyst Blog
Broadcaster Shares Rally on Aereo Decision (Fox Business)
Related MSG
Barron's Recap: 2014 Midyear Roundtable
Madison Square Garden Is In Overbought Territory: What's Next? - Tale Of The Tape
Traders Cheer Rangers Win, Bid Up MSG (Fox Business)

Time Warner Cable (NYSE: TWC) and The Madison Square Garden Company (NYSE: MSG) today announced a long-term marketing partnership that will align TWC's “Enjoy Better” brand campaign with concerts and sporting events taking place at The World's Most Famous Arena. As part of the partnership, TWC is now the naming partner for the Concert Series at Madison Square Garden, as well as an Official Partner of the New York Knicks and the New York Rangers. The new partnership will also enable TWC to use MSG's unrivaled ability to deliver unforgettable experiences to offer unique benefits exclusively for its New York City customers.

Posted-In: News Contracts


Most Popular

Related Articles (TWC + MSG)

Around the Web, We're Loving...

Partner Network

Get Benzinga's News Delivered Free