Redbox in Deal with Warner Brothers
Redbox, a wholly owned subsidiary of Coinstar, Inc. (NASDAQ: CSTR), and Warner Bros. Home Entertainment have signed a multi-year agreement to bring Warner Bros.' Blu-ray Disc(TM) and DVD titles to Redbox(R) kiosks 28 days after their retail release dates. In addition, Redbox announced plans to join the Digital Entertainment Content Ecosystem (DECE) and has agreed to promote UltraViolet through a program of mutually agreed-upon promotions and marketing tactics designed to help retail customers discover UltraViolet.
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