Market Overview

United Selects Momentum Worldwide to Lead Global Marketing

Related UAL
Analyst: Buy Airlines, Sell Rails And Tesla
Analyst: Watch The Cash Transfer From Big Oil To Big Airlines
Boeing Benefiting From Delivery Slots Scramble (Seeking Alpha)

United Airlines today announced the selection of Momentum Worldwide as the sponsorship marketing agency partner for the company's consolidated global sponsorship portfolio. Momentum will join New York-based mcgarrybowen, the lead creative agency, and New York-based Horizon Media Inc., the media investment agency, to execute the airline's advertising and brand building efforts.

After an extensive search which began in the spring, United identified Momentum as the strategic planning and activation sponsorship marketing partner that will help manage its portfolio of more than 25 sports and entertainment properties nationally and in its hub markets. 

Posted-In: News Contracts


Related Articles (UAL)

Around the Web, We're Loving...