Zynga's The Ville Lets You Live it Up With Your Friends in the Home of Your Dreams

Zynga ZNGA announced today at Unleashed the global launch of The Ville, the company's most social game to date. Led by social games pioneer Mark Skaggs, The Ville gives players the chance tobuild the home of their dreams and enjoy it with friends. The game is built on the legacy of Zynga's 'ville' genre, and is a spiritual successor to YoVille, Zynga's first 'house and people' game. "The Ville is the next step in Zynga's mission to connect the world through games. It's about creating a fun virtual world and making it easy for friends and family to play together," said Mark Skaggs, senior vice president of product development at Zynga. "With The Ville, we're taking social to a whole new level. Your friends are active participants on your game board, and the interactions, relationships and choices you make together create a truly unique game experience." The Ville creates the opportunity for players to become the ultimate home designers and express themselves in the way they decorate their homes. Players advance by socializing with their friends' avatars and earning happiness through social activities like dancing together, sharing meals, watching TV, chilling in the hot tub or simply talking to each other. As players progress through the game, they unlock new decorations, social objects and advanced relationship interactions with their friends