General Mills Acquires Sherbrooke Capital Portfolio Company

General Mills GIS has acquired one of Sherbrooke Capital's portfolio companies, Food Should Taste Good, a rapidly-growing natural snack foods company based in Needham Heights, MA. Food Should Taste Good will become part of Small Planet Foods, General Mills' natural and organic products business and will join the division's category-leading Cascadian Farm, Muir Glen, and LÄRABAR brands. Pete Lescoe founded Food Should Taste Good in 2006 with the goal of making a unique new snack with great taste, healthy ingredients, and sophisticated flavor – the qualities he is most passionate about in food. Sherbrooke Capital invested in Food Should Taste Good in March 2007 and worked closely over the last four years with Pete, to build out the team, and develop the company's brand and growth strategy. “We are proud of what Pete and the team accomplished in building Food Should Taste Good into a leading brand in the salty snack category. They worked extremely hard and we are pleased that General Mills recognized the value that they built.” said John Giannuzzi Managing General Partner at Sherbrooke Capital.
Market News and Data brought to you by Benzinga APIs
Comments
Loading...
Posted In: NewsM&A
Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.

Join Now: Free!