2 Things Twitter's Adam Bain Is Excited About

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Adam Bain, Twitter Inc TWTR's President of Global Revenue, was on CNBC Tuesday to talk about Jack Dorsey taking the CEO position on an interim basis and the company's monetization plans for Periscope and other video content.

Excited About Dorsey Coming Back

"I'm ecstatic that Jack is coming back as our CEO on July 2nd," Bain said. "Him and I talk every week about the business. You can't find a more commercial CEO than Jack. He's running a terrific business to business company. He thinks all the time about brands and marketers. In fact, a bunch of our marketer partners know Jack and are exposed to Jack. So, it's something I am really excited for him to come back."

Bain was asked if he want to be the CEO of Twitter. He replied, "I'm super excited about Jack coming back and I think from my perspective I am doing the one thing that I know how to do which is scale the revenue for the company."

Excited About Niche For Marketers

On how the company plans to monetize Periscope, Bain said, "Well, so on the video side and on Twitter, there's all kinds of really interesting opportunities for marketers to get involved. In fact, some of that content is actually being provided by the users themselves. We did an acquisition of a company called Niche, something I'm super excited for marketers."

"It helps solve the creative problem - how do you actually create content for platforms like this in a rapid way. So, essentially there are all kinds of creators who have quit their day jobs and are actually producing content directly for Vine and other platforms like that, including Periscope, and Niche is a software platform to connect them," Bain said.

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