Market Overview

Starbucks Focused on Fizzio, Says Schultz in CNBC Interview

Share:
Related SBUX
Best & Worst ETFs Of The Week Amid Tech Fueled Breakout
Starbucks Brews Up New All-Time Highs
Weekly Guru Bargains Highlights: SBUX, EC, FCX, NOV, PBR.A (GuruFocus)
Related SODA
The Susquehanna Note Moving Green Mountain Shares Up
Why Susquehanna Thinks Sodastream Is Worth $24/Share
Can SodaStream Maneuver a Turnaround in 2015? (GuruFocus)

On Friday, Howard Schultz, Chairman and CEO of Starbucks (NYSE: SBUX) appeared on CNBC to discuss the company's second quarter results with Jim Cramer.

Schultz is encouraged by six percent comps, which he called a “stunning number.” The strong number was driven by food attachment and success of the La Boulange.

New real estate formats have uncovered a lot of growth and opportunity, Schultz said.

One of the secret sauces, or competitive advantage, of Starbucks is customization, said the executive.

Starbucks has been rumored to be a potential suitor for Sodastream (NASDAQ: SODA), but Schultz said the company is focused on Fizzio, a made to order soda.

The company tested handcrafted natural preservative free sodas last summer in three markets in the United States and Asia which “exceeded expectations.” Schultz said the company plans to launch the handcrafted soda to 3000 stores starting this summer.

Shares of Starbucks are up 1 percent to $71.79 in Friday's trading while Sodastream is down 0.80 percent to $42.16.

Posted-In: Howard Schultz Jim CramerCNBC Earnings Jim Cramer Media

 

Related Articles (SBUX + SODA)

Around the Web, We're Loving...