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UBS: iPad Buzz is Nice, But iPhone 5 is Apple's Secret Weapon

Originally published at Fox Business

Consumers across the world are lining up in droves to snag Apple's (AAPL: 585.87, +0.31, +0.05%) latest iPad before it sells out, but analysts at UBS are far more excited about the next iPhone that they expect to hit shelves this October.

While Apple hasn't made any mention of its future iPhone plans, the technology world always seems abuzz with rumors about when Apple's next blockbuster product will drop. A team of analysts at UBS led by Maynard Um is betting that a complete revamp that includes “new innovations that will be significant enough to drive above average excitement and buzz” is on tap for October.

UReport: iPad Fever

Apple rolled out the iPhone 4S in October 2011, selling four million units in the first three days it was on sale. The device looks exactly like the iPhone 4 that went on sale in June 2010, but has enhancements that make it faster, and a popular new feature called Siri that the company markets as a voice-driven concierge.

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