Hearing Footsteps, Groupon Eyes Website Overhaul

Originally published on Fox Business. Fresh off last week's earnings dud, daily deals site Groupon (GRPN: 19.85, -1.18, -5.61%) is reportedly planning to retool its website to include “thumbs up” and “thumbs down” buttons. The Chicago-based Internet company, which went public last year but has struggled of late, began testing the redesigned site with some of its 33 million active users last month and plans to unveil it system wide in the coming weeks, Bloomberg News reported. “Our goal is six months from now, when you go to Groupon, it's going to look and feel very different,” CEO Andrew Mason told Bloomberg. “It's going to be a much more robust and refined service that immediately jumps off the page.” The “thumbs up” and "thumbs down” tool may mirror one used by Internet radio provider Pandora Media (P: 13.14, -0.23, -1.72%), which also went public last year. Continue reading this article here.