West Elm, Kate Spade Saturday Launch New Collection - Analyst Blog

West Elm, one of the iconic home furnishings brands of Williams-Sonoma, Inc. (WSM), recently entered into a partnership with Kate Spade Saturday, fashion and lifestyle brand of Kate Spade & Company (KATE). The alliance is aimed at creating a new collection of furniture, bedding, rugs and home accessories. The new home furnishing collection will be available around early Jan 2015, in West Elm stores across the U.S. and Canada and also online at westelm.com.

The new brightly patterned collection will feature popular prints from Kate Spade Saturday.  The collection will include a complete selection of bedding, pillows for sofa and bed, rugs and poufs, Wall Art, Mod Jewelry Boxes and Jewelry Trees, Graphic Globe Desk and Floor Lamp and Garment Rack in coated metal.  The launch by Kate Spade Saturday and West Elm will be supported by extensive marketing throughout the month of Feb 2015.  

There is consistent demand for new products. Williams-Sonoma addresses this demand very well by offering exclusive designs for home furnishing products, textiles, accessories and entertaining essentials.

Williams-Sonoma products are designed by in-house designers and craftsmen. But recently, the company has been collaborating with celebrated brands and designers to offer exclusive designs on home furnishings products.

In Jun 2014 also, the company engaged reputed designers like Emily Current and Meritt Elliott to create exclusive home furnishing collections. In the upcoming third-quarter 2014, the company will introduce a new TK line of cooking pans under the brand All-Clad, designed by Thomas Keller.

Williams-Sonoma currently carries a Zacks Rank #2 (Buy).

Investors interested in the retail sector can consider stocks like Ethan Allen Interiors Inc. (ETH) and Restoration Hardware Holdings, Inc. (RH). While Ethan Allen sports a Zacks Rank #1 (Strong Buy), Restoration Hardware hold a Zacks Rank #2 (Buy).

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