Why Not The Watch, TV Or Streaming, But Car Will Be Apple's Next Big Growth Area

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One question that has been troubling Apple Inc. AAPL investors for quite some time is what is going to be the next growth driver for the company post the iPhone.


Kara Swisher, Re/code co-executive editor, was on CNBC recently to discuss the products that have the potential to be the next growth driver for the company.


Apple TV Not A Rumor


"It's not rumors, they have been working on it and they were late," Swisher said. "They were focussing on the Watch, I guess, and then they delayed the Apple TV upgrades. It's a device they have around for a long time, the last upgrade, I think, was 2012, that's a long time."


"They have been trying to cobble together a streaming service which it's difficult to be doing that, but they want to get into that business."

 

Apple Car: The Big Growth Area


Swisher revealed what she thinks is the best product that will help Apple in growing further saying, "I think, the interesting thing is the car. I am sorry, I mean everyone is with this TV, it's been coming forever. It feels like the second coming, I am still waiting for it. But the car is really to me where the big growth is in all these areas, that will be to me, I think, that's probably the most interesting part of what they are doing."


"The TV is just an upgrade of existing stuff. The Watch was a new category obviously and it's kind of that mixed reviews, we'll see how that goes. But, I think, big growth area is what we should be looking out from Apple and the car to me is the biggest growth area," Swisher concluded.

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Posted In: CNBCMedia
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