Frost & Sullivan Analyst Details Questionable Verizon Sales Tactics

Verizon Communications Inc. VZ has been criticized for attempting to upgrade a customer’s broadband connection through questionable sales tactics.

The customer was Dan Rayburn, Principal Analyst at Frost & Sullivan and EVP at StreamingMedia.com.

According to Rayburn, three different sales representatives attempted to convince him that his Netflix, Inc. NFLX video would be “smoother” and have “better quality” if he upgraded from Verizon’s 50Mbps broadband service to its 75Mbps service.