Netflix Is The 'Clear Winner' As Trend Of TV Bundling Grows Stronger

Cantor Fitzgerald on Tuesday issued a company update on Netflix, Inc. NFLX after reports of an increase momentum in television bundling, which industry experts believe will hasten the migration to Internet TV. Netflix is rated as a Buy with a price target raised form $450 to $500. Analysts Youssef Squali, Kip Paulson and Naved Khan wrote, "While it may take a few more years for it to play out in a big way, all indications are that momentum around TV unbundling and the migration to Internet TV is on the rise…several players are introducing Internet-based apps, in an effort to capture some of the millions of households adhering to these new offerings. Netflix may be the poster child of Internet TV, given its early mover advantage and scale at 57M subscribers worldwide." Related Link: Should Netflix Show Us The Money? Cantor Fitzgerald believes that Netflix is the best value in Internet television. The company spends over $4 billion on content for its streaming video services, while also having the best assortment of content with successful original series such as "House of Cards," prime time television shows and blockbuster movies. Furthermore, Netflix has one of the best consumer reaches of any service being the world's largest Internet TV network with over 57 million streaming members in nearly 50 countries. As consumers continue to switch to mobile-based computing, Netflix and their popular app (which can be integrated with multiple devices) seems to be best positioned to solidify itself as a market leader. Netflix closed Monday at $425.00.