According to Deutsche Bank, Yum Brands' YUM KFC China has recently raised menu prices again.
Deutsche Bank said that the company did not disclose the magnitude of the price increase, indicating that the menu change varied by store. “We estimate that each 1% in China menu pricing impacts YUM's consolidated EPS by about $0.06 (2%). Our 2011 and 2012 EPS ests. are unchanged at $2.84 and $3.20, resp.”
Yum Brands closed yesterday at $52.60.
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