Market Overview

New Release : Digital Trends Autumn - UK Industry Share 2014

Share:
New Release : Digital Trends Autumn - UK Industry Share 2014

Most up-to-date research on "Digital Trends Autumn - UK - September 2014" to its huge collection of research reports.

New chapters continue to be written in the story of cannibalisation within the technology sector. For so long the rising popularity of the tablet computer contributed to the decline of other neighbouring device markets, but now the tables are set to be turned, as it could be the tablet market itself that starts to feel the impact of competitor products

Browse Detail Report With TOC @ http://www.researchmoz.us/digital-trends-autumn-uk-september-2014-report.html

Table of Content

Introduction

Definition
Abbreviations

Executive Summary

Consumer technology products
Ownership of consumer technology products
Figure 1: Household/personal ownership of consumer technology products, April and June 2014
Planned purchase or upgrade of consumer technology products
Figure 2: Plans for purchase or upgrade of consumer technology products in the next three months, April and June 2014
Televisions
Plans for purchase or upgrade
Figure 3: Plans for purchase or upgrade of television sets in the next three months, April and June 2014
Mobile phones
Ownership patterns
Figure 4: Personal ownership of mobile phones, January 2012 - June 2014
Internet access
Devices used to access the internet
Two fifths of consumers now connect via tablets
Figure 5: Devices used to access the internet in the last three months, June 2014, and percentage-point change between June 2013 and June 2014
Online activities
On any device
Figure 6: Online activities performed in the past three months, June 2014 and percentage-point change between April and June 2014
Digital advertising
Two fifths of consumers have clicked on digital ads
Figure 7: Digital advertising seen and clicked on within the past three months, June 2014
Attitudes towards digital advertising
Will consumers allow brands to enter their internet of things?
Figure 8: Attitudes towards digital advertising, April 2014
Operating systems
Half of smartphone owners use an Android handset
Figure 9: Smartphone operating systems used, June 2014
Low-cost 7” tablets help Google to make up ground
Figure 10: Tablet operating systems used, June 2014
Attitudes towards operating systems
Familiarity is key, however trials could encourage consumers to switch OS
Figure 11: Attitudes towards smartphone and tablet operating systems, June 2014
European Comparisons
Devices used to access the internet
Figure 12: Devices used to access the internet in the last three months, June/August 2014
What we think

Consumer Technology Products – Overview

Key points
Ownership of consumer technology products
Figure 13: Household/personal ownership of consumer technology products, April and June 2014
Figure 14: The cannibalisation cycle, phablets, tablets and laptops competing against one another
Planned purchase or upgrade of consumer technology products
Figure 15: Plans for purchase or upgrade of consumer technology products in the next three months, April and June 2014

For Market Research Latest Reports Visit @ http://www.researchmoz.us/latest-report.html

Consumer Technology Products – Televisions

Key points
Ownership
Figure 16: Household ownership of television sets, April and June 2014
Plans for purchase or upgrade
Figure 17: Plans for purchase or upgrade of television sets in the next three months, April and June 2014
Demographic breakdown – by gender
Men 5 percentage points more likely to have a smart TV
Figure 18: Household ownership of televisions, by gender, June 2014
A third of men in the market for a new TV
Figure 19: Plans to purchase any television in the next three months, by gender, June 2014
Demographic breakdown – by age
One in ten 16-24s go without a television
Figure 20: Household ownership of televisions, by age, June 2014
In-store demonstrations could see older consumers interest in 4K TVs rise
Figure 21: Plans to purchase any television in the next three months, by age, June 2014
A third of TV owners now have just one set in their home
Figure 22: Number of televisions in household, June 2013 and June 2014

For More Reports Browse @ https://www.linkedin.com/today/author/68229468
 
About ResearchMoz
 
ResearchMoz is the one stop online destination to find and buy market research reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our huge collection of market research reports. We provide our services to all sizes of organizations and across all industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as publishers and will assist you in making an informed decision by giving you unbiased and deep insights on which reports will satisfy your needs at the best price.
 
For More Information Kindly Contact:
Email: sales@researchmoz.us

The following article is from one of our external contributors. It does not represent the opinion of Benzinga and has not been edited.

 

Related Articles

View Comments and Join the Discussion!