Simone Biles might be 4'8", but in the world of gymnastics and personal brand building, she stands taller than most. You’ve seen her defy gravity, win gold like it’s just another Tuesday, and walk away from competition to prioritize her mental health, only to come back and dominate all over again. She’s not just the best on the mat. She’s one of the most powerful athletes in the world.
What Is Simone Biles’ Net Worth in 2025?
As of April 2025, Simone Biles has an estimated net worth of $25 million, according to Parade. And no, that didn’t come from balance beam prize money because Olympic athletes aren’t rolling in competition cash.
Her earnings stem mostly from a who’s who of brand endorsements and commercial deals, paired with her rare ability to transcend sport. She’s not just the face of gymnastics, she’s a cultural force, the kind brands beg to align with.
How Much Did Simone Biles Earn from Gymnastics?
Olympic medals don’t pay like professional leagues. For each gold, American Olympians get $37,500. Silver? $22,500. Bronze? Just $15,000.
Biles has seven Olympic medals total: four gold, one silver, and two bronze, which means she’s earned a grand total of about $147,500 in Olympic prize money. That’s not even enough to cover one year of elite coaching and travel expenses for a gymnast of her caliber.
So, where did the millions come from?
The Endorsement Empire
This is where things get golden. Simone Biles earns an estimated $5 to $10 million annually from endorsements, according to Forbes. She’s partnered with brands like Athleta, Visa, United Airlines, UberEats, Powerade, Subway, and MasterClass and those are just the highlights.
After ditching Nike in 2021 to sign with Athleta, Biles made it clear she’s not just lending her face to brands, she’s aligning with missions. Athleta gave her a platform to champion women and young girls, both in and out of sport. It’s what elevated her from star athlete to full-blown role model.
Her Athleta collection sold out in hours, her UberEats commercials with Jonathan Van Ness went viral, and her Super Bowl spots gave her national visibility far beyond the gymnastics world.
Is Simone Biles the Richest Gymnast?
With a $25 million fortune, Simone Biles is the wealthiest gymnast in history. Her nearest U.S. peer, Shawn Johnson, sits at an estimated $9 million. International gymnasts? They’re household names in their countries, but not pulling Biles-level money on the global stage.
She was also the highest-paid gymnast on Forbes’ list of highest-paid female athletes in 2022, raking in $10 million that year from commercial work. Even after a brief hiatus from competition post-Tokyo, her income didn’t take a hit. That’s the mark of a brand, not just an athlete.
Real Estate, Investments, and Frugal Habits
Despite all that wealth, Biles is known to be cautious with her cash. She once said, “I’ll only splurge if I earned it.” One might argue that winning four Olympic golds and becoming a mental health advocate on the global stage counts.
Biles and her husband, NFL safety Jonathan Owens, live in Texas and reportedly own a comfortable but not Kardashian-level home. She’s not flaunting mansions or exotic cars all over Instagram. Instead, her wealth appears focused on long-term security, brand-building, and post-gymnastics legacy.
She’s also become increasingly business-minded. With her visibility and platform, don’t be surprised if Biles starts launching products, investing in fitness or wellness brands, or rolling out entrepreneurial ventures in the near future.
How Does Simone Biles Compare to Other Top Athletes?
Biles has far surpassed peers like Nastia Liukin (net worth: ~$3 million) and Aly Raisman (net worth: ~$4 million). Even globally recognized gymnasts like Russia’s Aliya Mustafina or Romania’s Larisa Iordache don’t come close financially.
But what about athletes outside gymnastics? Naomi Osaka and Serena Williams are in a different tax bracket, with net worths north of $100 million, thanks in part to ownership stakes in businesses and media ventures. Coco Gauff is gaining fast with her new deals. But Biles, in terms of endorsements and legacy, is that girl in the Olympic realm.
She’s not just rich. She’s respected, bankable, and beloved. That combo is rare especially in a sport where athletes often age out by 25.
What’s Next for Simone Biles?
With her triumphant return in the 2024 Paris Olympics, Simone proved she’s not done flipping the script. She snagged three more golds and one silver, proving she’s still the undisputed queen of the sport.
Next up? Expect more endorsements, more media appearances, and possibly more ventures into wellness, fashion, or content creation. Whether she’s on the beam or behind the brand, Simone Biles is building something bigger than medals.
Image: Shutterstock
