Best Blogging Courses

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Contributor, Benzinga
April 16, 2021

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Blogging is a great way to earn money online. You probably won’t rise to stardom in the blogging world overnight but you can set yourself up for success with hard work and determination.

Don’t want to waste your time trying things out without making progress? Consider a blogging course that can provide you with the knowledge you need to build a blog the right way or take your current blog to the next level. 

Quick Look: Best Blogging Courses

What Makes a Blogging Course Great?

Blogging is one of those things that may not seem to have a specific road map. But there are some specific tried-and-true ways you can be a successful blogger. Just make sure you do your research ahead of time so you choose the right blogging course for you. Here are a few things to look for.

Taught by an Experienced, Practical Blogger

It’s not enough to launch a blog and claim to be an expert educator. The instructor should be experienced in the field and able to prove that he or she has gotten the results you’re seeking on your own blog. 

Practicality is also a must. Courses taught by instructors who offer inflated promises should be avoided. Blogging is a marathon — not a sprint — so an instructor that promises to make you a 6-figure blogger overnight probably isn’t the real deal. Let’s say you enroll in the instructor’s course with unrealistic expectations. You’ll be setting yourself up for failure from day one.

Fosters Growth 

It’s also imperative that any blogging course you take encourages growth. The opportunities are endless, and if you’re willing to put in the work, the results may blow your mind. But it’s also a process that takes time, and you must be open to new concepts that can foster your growth throughout each stage of the journey. 

Presents Content in a Way That’s Easily Understood 

There are many pieces to the blogging puzzle. Building a fully-functional, responsive blog site is a momentous task in itself. And you also have to create content that resonates with your readers, drives traffic to your blog, builds your email list and eventually implements a monetization strategy.

Regardless of the course level, the content should be delivered in a way that’s easily understood. Otherwise, you’ll spend too much time on specific concepts and not enough on others, which can hinder your progress. 

Our Top Picks

There are hundreds of blogging courses to choose from, and it can be challenging to decipher which options are worth the investment. We’ve taken the guesswork out of your search by selecting the top blogging courses from Udemy and across the web for beginners, intermediate bloggers and more advanced bloggers. 

Here’s a synopsis and the enrollment fee for each course, categorized by blogging level. 

Blogging Course for Beginners

These beginner courses are ideal for those with no prior blogging experience. 

Blogging Masterclass: How To Build A Successful Blog In 2020

All Levels • 85 videos • 3.4 hours
Blogging Masterclass: How To Build A Successful Blog In 2020
securely through Blogging Masterclass: How To Build A Successful Blog In 2020's website

1. Blogging Masterclass: How to Build a Successful Blog in 2020 by Udemy

  • Who it’s for: Beginners
  • Price: $189.99

This bestseller from Udemy offers the best of both worlds to new bloggers. Not only does it show you how to build a successful blog from the ground up, but you will also learn how to position your blog to get noticed. 

Instructor Brad Merill, entrepreneur and journalist, starts with a lecture on the foundational elements of blogging, followed by discussions on idea generation, content formatting, search engine optimization (SEO), promotion, email list building and monetization strategies. 

Blogging experience is not required to get started. All that’s required is a commitment to watch the 83 lectures condensed in 3.5 hours of video and do the work it takes to grow a sustainable blog.

Get this course. 

2. Elite Blog Academy by Ruth Soukup

Ruth Soukup, online business guru, blogging expert and New York Times bestselling author, views blogging as more than a hobby. She perceives it as a way to build the business of your dreams and wants to show you how to do so from the ground up in her comprehensive course, Elite Blog Academy.

The class is comprised of 4 modules: Refine Your Message, Grow Your Audience, Monetize Your Platform and Build Your Business. It also includes detailed videos, printable workbooks, transcripts and a host of other resources to supplement your learning. 

Enrollment opens once a year in March, and you’ll have 1 week to register. The fee for lifetime access has not yet been released for 2020. 

Get this course. 

3. Launch Your Blog Biz by Create and Go

  • Who it’s for: Beginners
  • Price: $197

Created by millionaire bloggers Alex Nerney and Lauren McManus, Launch Your Blog Biz is another ideal option if you want to build a money-making blog from the ground up. This class is designed to help new bloggers scale their blogs to $1,000 or more per month without all the added stress.

You’ll learn how to create a WordPress blog, write content your readers will love, drive traffic to your blog, build your email list, earn money through ads, through guest posting and so much more. 

No prior blogging knowledge is required to take this course and it’s backed by a 60-day money-back guarantee. 

Get this course. 

Intermediate Blogging Courses

If you’ve mastered the basics of blogging and are ready to make your blog more visible, these courses may pique your interest.

4. Email Marketing Basics for Bloggers by Udemy

  • Who it’s for: Intermediate bloggers
  • Price: $24.99

You’ll receive 1 hour of video instruction and 2 downloadable resources to help you master email marketing for only $24.99. Core topics covered in this course include email list building from scratch, tips to nurture your subscribers, must-have email marketing tools, how to know when it’s time to monetize your blog and so much more. 

The class is led by Gertrude Nonterah, a blogger and online teacher who’s taught hundreds of students how to effectively develop and deploy an email marketing strategy to boost blog earnings. You’ll know how to transform your blog into a full-fledged business with email marketing once you complete the course. 

Get this course. 

5. Blog Traffic Blueprint by Jon Morrow 

  • Who it’s for: Intermediate bloggers
  • Price: $497

This course introduces you to 5 traffic strategies that can help drive more traffic to your blog. It includes 26 hours of video content that walk you through each strategy along with real-life scenarios for implementation. You’ll also be provided with guidance to select and apply the best technique to your blog.

Instructor Jon Morrow is a viral blogger and the owner of a multimillion-dollar company, Boost Blog Traffic, Inc. 

You’ll receive lifetime access when you enroll in the course. You’ll also be protected by a 30-day, 100% money-back guarantee if you’re not satisfied. 

Get this course

6. Pinterest Launch Plan by Jennifer Maker Academy

  • Who it’s for: Intermediate bloggers
  • Price: $27

Do you want to harness the power of social media to fast-track your success in the blogging world? Pinterest may be the way to go as it has helped several bloggers reach the 6-figure mark in record time. 

Instructor Jennifer Maker is an example of what Pinterest can do for your blog. In just 3 short years, she has turned her blog into a multimillion-dollar operation. Pinterest plays a pivotal role in her success and she wants to show you how to do the same in her comprehensive course. 

You can enroll for a 1-time $27 fee and learn all the Pinterest tips and tricks that skyrocketed her blog to success. 

Get this course. 

Advanced Blogging Courses

More experienced bloggers that are ready to monetize their blog may find these courses useful.

How to Monetize a Blog

Beginner • 18 videos • 3.4 hours
How to Monetize a Blog
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7. How to Monetize a Blog by Udemy

  • Who it’s for: Advanced bloggers
  • Price: Free

Are you ready to monetize your blog? Whether you want to leave your 9–5 job behind or earn a decent side income, this course is for you. It dives into blogging basics as a refresher and then tackles more advanced blog monetization strategies. 

Delivered in 3.5 hours of on-demand video, you will learn proven monetization strategies from Dave Hamrick, an entrepreneur, professional writer and marketing expert. Be sure you possess basic computer skills since the bulk of your work will be done online.

It’s free! You can give the class a try with no strings attached. 

Get this course. 

SEO For WordPress [Expert]: #1 Step-by-Step SEO Blueprint

Expert • 13 videos • 1.7 hours
SEO For WordPress [Expert]: #1 Step-by-Step SEO Blueprint
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8. SEO for WordPress [Expert] #1 Step-by-Step SEO Blueprint by Udemy

  • Who it’s for: Advanced bloggers
  • Price: $199.99

SEO for WordPress will show you how to land on the first page of the top search engines — Google, Yahoo and Bing. In this course, you’ll also learn how to create authority, backlinks and boost online sales. But prior to enrolling, you should have a working knowledge of WordPress and SEO to understand the concepts and techniques discussed in the course. 

It includes 1.5 hours of on-demand video content and a downloadable resource for your reference once you’ve completed the course. 

The class is taught by Kent Mauresmo, an SEO and web design consultant. He holds a degree from UCLA in computer information systems and business marketing. 

Get this course. 

9. Making Sense of Affiliate Marketing by Michelle Schroeder-Gardner

  • Who it’s for: Advanced bloggers
  • Price: $197

Many advanced bloggers start with affiliate marketing to generate income from their site. And if you want to do the same, Making Sense of Affiliate Marketing is an excellent place to start.

The best part is that you don’t have to be spammy or have tons of traffic for affiliate marketing to work for you. Instructor Michelle Schroeder-Gardener shares a simple step-by-step strategy to implement an affiliate marketing strategy on your blog and start earning money. These are the same tactics she used to grow her blog’s affiliate income from $0 to well over $100,000 per month.

You can enroll for $197 or with 2 monthly payments of $105. 

Get this course. 

Choose the Right Blogging Course for You

There are no guarantees that blogging is your ticket to financial independence. But an online blogging course may be the first step toward helping you get there. And if you’re willing to commit to the cause and work through the course material, you could create a full-time career that pays well. 

Classes are available for bloggers at all different levels. Whether you’re just starting out or want to turn a blog into a full-time business, there are several options at different price points to choose from. 

Once you’re able to turn a profit and earn a hefty sum of cash from your blog, it may be worthwhile to enroll in an investment management course to help you grow your earnings and start building wealth. 

Frequently Asked Questions

Q

What are the characteristics of an excellent blogging course?

A

Several traits include easy-to-understand materials, experienced teachers and that it teaches you how to grow a blog.

Q

What are the best blogging courses?

A

Benzinga recommends Elite Blog Academy, Launch Your Blog Biz and the Blogging Masterclass.

Recommended lecture: HOW TO MAKE MONEY BLOGGING

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