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Luxury fashion brand Balenciaga it will end its relationship with hip hop artist Kanye West.
The announcement comes on the heels of West's making controversial and anti-semitic comments on various platforms over the past few weeks.
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Balenciaga originally teamed up with "Ye" for his collaboration with GAP Inc. (NYSE:GPS), which also recently ended due to a contract dispute.
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West tweeted that he was going to go "death con 3" on Jewish people, apparently confusing it for the actual military term "DEFCON." He also said in a Drink Champs interview that George Floyd died from the drug fentanyl, not from a police officer kneeling on his neck.
The comments have garnered a lot of negative media attention for the star. The Anti-Defamation League is now urging Adidas (OTC:ADDYY) to sever ties with the singer. The apparel company's partnership with West is currently under review.
And Floyd's family confirmed this week that a $250 million defamation lawsuit was filed against West.
West's recent comments are just the latest in what has been a constant storm of controversy throughout his career. Back in 2018, TMZ reported that West said slavery sounded like a choice. According to an ex-TMZ staffer, the rant also included antisemitic remarks in which he praised Hitler, but those were edited out.
Crypto Whales Are Loading Up — Are You?
New research shows the biggest crypto buyers are back. And this time? They could hold for the possibility that Bitcoin will surpass $100,000 in 2024. You don’t want to miss the next massive crypto bull run like we saw in 2020 and 2021. To know exactly what’s going on and what to buy… Get Access To Benzinga’s Best Crypto Research and Investments For Only $1.