Non-Restaurant Usage Driving Yelp's Growth, Pacific Crest Survey Says


27% profit every 20 days?

This is what Nic Chahine averages with his option buys. Not selling covered calls or spreads… BUYING options. Most traders don’t even have a winning percentage of 27% buying options. He has an 83% win rate. Here’s how he does it.


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27% profit every 20 days?

This is what Nic Chahine averages with his option buys. Not selling covered calls or spreads… BUYING options. Most traders don’t even have a winning percentage of 27% buying options. He has an 83% win rate. Here’s how he does it.


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Yelp (NYSE: YELP) are trading higher by 2.5 percent to $63.33 in Monday's trading. The stock is getting a boost following bullish comments from Pacific Crest.Analyst Evan Wilson's checks with non-restaurant advertisers indicate “non-restaurant consumer usage and review base has grown.” Citing the Q1 PCS Consumer Tech Survey, “the percentage of users using Yelp for non-restaurant reviews was 39%, up from 33%, and 31% for non-restaurant information (location, hours, etc.), up from 28% in 2H13,” the analyst said.Eighty percent of non-restaurant advertisers surveyed were new customers, according to Wilson, who “also saw stronger-than-expected demand for the performance-based product with one-third of businesses using it.”“As Yelp introduces more Platform features and expands beyond restaurants and internationally, the [local exposure] opportunity will continue continue to expand,” said the Pacific Crest analyst.Wilson has an Outperform rating and $115 price target on the stock, implying 81 percent upside from current levels.
Posted In: Analyst ColorAnalyst RatingsEvan WilsonPacific Crest