Adidas Partners with Crypto Fitness App Stepn, Both NFTs and Merch Coming

Shoe and sports apparel giant Adidas (OTC:ADDDF) is teaming up with the Solana (CRYPTO: SOL)-based fitness app Stepn, the latter announced on Monday. The partnership will kick off with a batch of 1,000 NFTs called the Stepn x Adidas Genesis Sneakers collection. It's based on some of Adidas's "most iconic running silhouettes" according to a statement.

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