UPDATE: J.P. Morgan Reiterates Overweight Rating, Raises PT for Amazon - Amazon.com (NASDAQ:AMZN)

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In a report published earlier today, J.P. Morgan & Co. reiterated its Overweight rating for Amazon.com, Inc. (NASDAQ: AMZN) and raised its price target from $210.00 to $250.00.J.P. Morgan went on to say “We believe Amazon continues to show strong ability to take share of overall eCommerce and its flexibility in pushing 1st party versus 3rd party inventory appears to be a big advantage going forward. We think Amazon remains a share gain story in Media and EGM and while the company may witness a few bumps along the road from one quarter to another we remain confident in the company's ability to take share from offline retail over the next several years.”Amazon.com, Inc. closed yesterday at $195.99.

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