Ben Mezrich joins Craig Fuller to talk about the importance of storytelling in business.
Ben Mezrich is the bestselling author of "Bringing Down the House: The Inside Story of Six M.I.T. Students Who Took Vegas for Millions." If you've seen "The Social Network," you know this one: "The Accidental Billionaires: The Founding of Facebook." And his latest, "Bitcoin Billionaires: A True Story of Genius, Betrayal, and Redemption."
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