Oppenheimer: Trade Desk Shares Unduly Punished For Possible Cookie Restrictions By Google


Crypto Whales Are Loading Up — Are You?

New research shows the biggest crypto buyers are back. And this time? They could hold for the possibility that Bitcoin will surpass $100,000 in 2024. You don’t want to miss the next massive crypto bull run like we saw in 2020 and 2021. To know exactly what’s going on and what to buy… Get Access To Benzinga’s Best Crypto Research and Investments For Only $1.


Shares of Trade Desk Inc (NASDAQ:TTD) have nosedived 12 percent since Friday morning amid investor concern over Alphabet Inc (NASDAQ:GOOGL) (NASDAQ:GOOG) possibly considering restrictions on third-party ad targeting on Chrome.

The investor reaction appears overblown given the company’s solid fundamentals, according to Oppenheimer.

ENTER TO WIN $500 IN STOCK OR CRYPTO

Enter your email and you'll also get Benzinga's ultimate morning update AND a free $30 gift card and more!

The Analyst

Oppenheimer’s Brian Schwartz maintained an Outperform rating on Trade Desk with an unchanged $210 price target.

The Thesis

Adweek reported Friday that Google was considering restrictions on cookie tracking in Chrome, similar to what Apple Inc. (NASDAQ:AAPL) has done for its Safari browser, Schwartz said in a Wednesday note.


Want Private Access to Benzinga Analyst?

Check out the latest strategies our team of experts are using every week so that you can always adapt to the market like the pros!—Get FULL Access to This Week's Webinar Here.


The pressure on Trade Desk’s stock appears excessive, and higher estimates will lend upside to its share price, the analyst said. 

Trade Desk’s Safari desktop revenue continued to grow when Apple enacted similar restrictions in the past, Schwartz said. Moreover, the company’s key growth drivers — ConnectedTV, mobile and China — are strengthening and do not use browser cookies, he said. 

Trade Desk's fundamentals are solid and it is executing wel, the analyst said, adding that its business momentum continued to be strong in the first quarter. 

Price Action

Shares of Trade Desk plummeted from above $200 to close trading at $186.94 Tuesday. The stock was down 0.37 percent at $186.24 at the time of publication Wednesday. 

Related Links:

Oppenheimer: Trade Desk Positioned For 30% Revenue, EBITDA, FCF Growth

Oppenheimer Raises Trade Desk Price Target On Stronger Business Trends


Crypto Whales Are Loading Up — Are You?

New research shows the biggest crypto buyers are back. And this time? They could hold for the possibility that Bitcoin will surpass $100,000 in 2024. You don’t want to miss the next massive crypto bull run like we saw in 2020 and 2021. To know exactly what’s going on and what to buy… Get Access To Benzinga’s Best Crypto Research and Investments For Only $1.


Posted In: Analyst ColorPrice TargetReiterationAnalyst RatingsBrian SchwartzOppenheimer